10 Best Products to Sell for Christmas Dropshipping

In this article, I will show you the best types of products to sell for Christmas dropshipping. Although it is time for giving, not all products are in demand, so it is best to only pick the ones that have a proven market. 

I built the list based on stats and the number of reviews that these products get. The more reviews mean the more buyers. 

We will discuss: 

• The psychology of giving gifts during Christmas
• Things people typically buy during Christmas
• The best suppliers for Christmas dropshipping
• How to prepare your store for Christmas dropshipping
• Best products to sell during the Holiday Season

As an overview, here is the list of niches:

1. Electronics & Gadgets

2. Toys & Games

3. Beauty & Personal Care

4. Fashion & Accessories

5. Home & Kitchen

6. Stationery

7. Outdoor & Sporting Goods

8. Health & Wellness

9. Pet Supplies

10. DIY & Crafting

In the end, you should be armed with knowledge of how to get ready for the Christmas sale, and also be able to choose not just the right products but also the right suppliers. 

The Psychology of Christmas Giving

Christmas is no longer a mere Christian or religious tradition. It has spread worldwide and is now a widely recognized symbol of love and giving. The Pew Research Center says that in the United States, 81% of non-Christians celebrate Christmas. 

What does this mean for you, the dropshipper? It means that there is a huge market that you can tap into during the Holiday Season. 

As always, people will only buy if you trigger their emotions. This is why it is important to understand the driving force of giving during Christmas. 

These emotions have something to do with: 

• Love for family – it is a season to show love and appreciation for the family, like spouses and children. 
• Love for friends – Christmas is a symbol of love not just for your blood relations but your friends. Jesus preached that people should love one another as he has loved everyone.
• Religious significance – the celebration of Christmas is about the birth of Jesus. At that time, three mages, called in Christian literature the Wise Men, gave the baby Jesus gifts of gold, frankincense, and myrrh.
• Charitable work – The holiday season is the time of the year when we also give to people who are in need, like homeless people or children who live in orphanages. This practice exemplifies what Jesus did according to the bible, which is caring for the poor and sick. 
• Valuing children – since Christmas is about the birth of Jesus, it has a huge implication in the tradition. In the Bible, Jesus showed love and care for children, and it is why giving gifts to kids has become a part of the tradition.  

When dropshipping for Christmas, you must choose products that cater to these emotions. It is also equally important that you market your products with product descriptions that sell based on these emotions. 

Things People Buy During Christmas

Now, let us discuss what people typically buy during Christmas. I will provide general niches only and explain why they buy them. Later, I will give specific details about the niches you must penetrate during Christmas. 

• Christmas Décor
• Toys
• Electronics
• Home Décor and Utilities
• Tumblers, Personalized Items, and Knick-knacks

Christmas décor is first on the list because people need it to brighten their homes. Concentrate on things that people can hang, like Christmas stars and balls. You can also add Christmas trees and other decorative stuff. Avoid selling Christmas lights, as these things can make you liable if they cause a fire. 

Toys are great because children are the primary recipients of Christmas gifts. There are so many toys out there, but the best-selling ones are those that people are already familiar with. 

Here are some examples:

• Barbie
• Lego
• Cooking set toys
• Hot Wheels

You do not need to sell branded toys. What you need to do is find suppliers of similar toys. For example, a Barbie is a doll. Many suppliers produce the same types of dolls, which you can sell. Same thing with Lego which is essentially a building block toy.

For more guidance, I suggest you read our article: Dropshipping Toys: Products, Suppliers, & Risks.

Electronics are in high demand during the season because people want to replace their devices or their accessories. I do not advise selling phones, but rather accessories like Bluetooth speakers, phone cases, etc.

For home décor, you can sell bed sheets, lamps, vases, and wall art. These products sell a lot during Christmas because they serve two purposes. First, the buyers want to replace their current home decor. Second, these products are also neutral gifts that the recipients can use. 

Finally, we have knick-knacks. These are items like mugs, tumblers, bag tags, and other items that you can personalize. You can find most of these items in print-on-demand suppliers. 

What makes these items desirable is the personalization aspect of it. The gift giver can put much “thought” about the item, and the recipient will appreciate it. 

How to Prepare Your Store for Christmas Dropshipping

In this section. I will provide some tips on how you can prepare your dropshipping store for the Christmas sale. Since the strategy is the same with Black Friday and Cyber Monday dropshipping (which we covered in another blog), what I will provide here is a basic guide. 

Here is a quick list: 

• Prepare the mood
• Plan your sale
• Create ads 
• Showcase your best offers

Let us talk about each one. 

1. Prepare the mood

Your dropshipping store must have a festive mood to it. Use red and green colors to give the impression to the site visitor that it is Christmas time, and that you are participating in the festivities. 

While you do not have to change the theme of your store, you can change the colors of your product posters and your hero banners. This approach is critical, as the look and feel of your dropshipping store influence the decision of the buyer. 

2. Plan your sale

You must list down the items you want to sell and how much discount you want to offer.  Do this on a spreadsheet. 

You must calculate how much money you will keep as a profit even after selling items at a discount. It is also the phase in your preparation where you get to decide which products to bundle.

3. Create ads 

Create ads long before Christmas time. As early as November, I suggest that you start brainstorming how you would want to position your products. 

Then, you can leave the ad for a few days and review them again. Do not make just one ad. Create several of them as much as possible. There are free tools you can use like Canva to make videos out of your product photos. 

If you want more sophisticated tools, we have an article that lists the best AI tools you can use for dropshipping. This list includes SEO tools video makers, and more. 

4. Showcase your best offers

Finally, you have to ensure that your landing page, particularly your home page, displays your Christmas offers. For example, you have to change your hero banner into something that has a bold display of your discount offer. 

The rest of your images must also show discounts and bundles. This is critical because you want a site visitor to immediately see that they are in the right place. 

In addition, you have to prepare for your backend work. For one, you must determine if your suppliers can keep up with the demand. Particularly, you want to check for accuracy and speed of shipping. The last thing you want is to have customers complaining that they received the wrong item.

Best Items to Sell for Christmas Dropshipping

What items should you sell for Christmas dropshipping? To answer this question, we will rely on data from Statista [1].

Based on the chart above, the top two most desired items are cash and gift cards. However, we cannot dropship these things. There are also some items in that list that I do not recommend dropshipping, such as food and drinks, or expensive electronic gadgets. 

Because of this, I will provide you with a list of items that still fall into these categories, but I will break down the niches into those that you can dropship. These niches are: 

1. Electronics & Gadgets
2. Toys & Games
3. Beauty & Personal Care
4. Fashion & Accessories
5. Home & Kitchen
6. Stationery
7. Outdoor & Sporting Goods
8. Health & Wellness
9. Pet Supplies
10. DIY & Crafting

Let's expand on each one. 

1. Electronics & Gadgets

The top sellers for electronics and gadgets are phones, tablets, and laptops. We cannot dropship these items, but it. That does not mean we cannot sell any of them. Here are some examples of what you can dropship: 

• Phone cases
• Bluetooth speakers
• Wireless earphones and headsets
• Electronic tags (like Apple tags)
• Universal remote controller for TV
• USB extensions

Here are some tips on how to successfully sell these:

• Describe the benefits of the products, not just the features
• Mention compatibility
• Explain why it is a better choice than the others 
• Make them look or sound useful

The difference between a feature and a benefit is this: a 5,000 mAh is a feature. Customers do not understand what that means. You must still add that in the description, but you need to explain it well. For example, you can say that the battery can last up to eight hours. 

Compatibility is also key. If it is compatible with Apple, mention it. If it is for Android only, mention it. Product descriptions like this make you trustworthy. 

Finally, I suggest that you make videos explaining why the product is useful. Sometimes, people do not know they need an item until you convince them that it is a necessity.

2. Toys & Games

Toys and games are a staple product not just during Christmas but the whole year. However, you can expect to sell more toys in the Holiday Season because kids expect to receive toys at this time of the year. 

Here are some examples of toys you can sell:

• Drones and remote-controlled cars
• Card and board games
• Building blocks
• Educational toys 
• Dolls
• Robots and action figures
• Cooking sets, carpenter tool sets, etc
• Dollhouses

Here are some tips to improve your conversion rate: 

• Niche down; focus on an age range
• Apart from age range, choose a few product types only
• Create videos to demonstrate the toys
• Explain why the toy is fun or beneficial

Niching down means you should not combine topics for all ages. If you want to target parents of toddlers, you should concentrate on selling toys for toddlers only. Why? It is because you want to attract the right audience to your store. 

You must also choose a specific product type. For example, if you sell drones, and RC cars, do not add board games to your store. This way, the parents or site visitors will see you as an authority in this niche.

3. Beauty & Personal Care

Beauty and personal care, especially cosmetics, are great for Christmas sales. The reason is that most of these products are usually expensive. If you provide your consumers with a discount, you can expect to make a lot of sales in this category. 

Here are some of the best items to sell: 

• Fake eyelashes
• Mascara 
• Lipstick
• Make-up removers
• Make-up kits and accessories

Here are some tips on how to succeed in selling cosmetics: 

• Show proof of product
• Work with influencers
• Provide tutorials 

Of these three, marketing with an influencer is the most productive. However, it can also be expensive. Apart from giving a free product to the influencer, you also have to give money. 

If you have the time and skills, you can be an influencer. Create video tutorials on how to use the products, and then post them online. For beauty products, I suggest posting your videos on TikTok.

As far as proof of product goes, what I mean is that in your ads, the customers should see what they would get. Most importantly, they have to see results. It is not enough that you show a photo of the product. 

You must create a video or image of the product applied to the body. For example, it is better to show the lipstick on a person’s lips rather than just showing a photo of the lipstick.  

4. Fashion & Accessories

Fashion and accessories cover a wide range of products. For Christmas, I recommend watches and jewelry because people do not buy these items all the time. They will only buy these things once every few years. 

Here are some of the best products you can consider selling:

• Wristwatches
• Necklaces
• Bracelets
• Anklets
• Earrings

Tips when selling jewelry: 

• Be transparent; do not mislead consumers
• Use attractive packaging 
• Bundle the items
• Engrave if possible

First of all, do not tell the consumers that your product is gold if it is only gold-plated. You must be transparent enough to let the consumer know that your product is not the real deal. 

To make your product more attractive, you have to work with suppliers who use attractive packaging materials, such as jewelry boxes. This strategy makes the jewelry look more expensive than it is. 

If possible, work only with supplies who can engrave names on the jewelry, not only on the box. People who buy these as gifts would certainly want to engrave the name of their loved ones on the jewelry or wristwatch. 

5. Home & Kitchen

Home and kitchen gadgets are a must-have during Christmas, not only as gifts but as part of the household since people need to prepare food.

Here are some of the best products I recommend:

• Manual blenders and food processors
• Thermometers for cooking and baking
• Bakeware and cookware
• Toasters
• Slicers 

When selling kitchen gadgets, the best approach is to demonstrate what it does. The big issue with using just photos is that the consumer does not see the value of the kitchen gadget. 

For example, if you are selling an avocado slicer, it would be too difficult for the product viewer to imagine what the product does. The only solution to this is to create a video, an instructional one, to show how it works.  

It also makes sense to produce videos of food. It is important to give the consumer an idea of what kind of food they can prepare with this gadget. Sure, a toaster is a toaster, and it toasts bread. However, you are more likely to make a sale if you show sandwiches in the ad. 

If you do this, the consumer will naturally gravitate towards the food and begin to imagine what to do with the products. To get ideas on how to market kitchen gadgets properly, it would help if you watched Home TV Shopping shows. 

6. Stationery

Stationery items are in demand during the Holidays because people have to write messages and put them in gift boxes. 

Some of the best I recommend are:

• Writing sets
• Fragrant or scented papers and envelopes
• Laced or edged papers

When selling stationery, you must target not only the people who want to write messages on cards but also those who want to make scrapbooks. 

Scrapbooking is fun, and you need to share this fun in your ads and marketing videos. It would be wise to show a couple in love where one shows a scrapbook of them together—you need to concentrate on the appeal to emotion. 

In addition, I suggest that you use photos of finished products. If you show images of the products on their own, a site visitor may not have an idea what to do with it. But if they see a finished product, they can see what it is used for. 

Inspiration is the key to selling stationery products. Should you decide to dropship this, I suggest that you create several final “outputs” that will serve as an imagination springboard to your target market. 

7. Outdoor & Sporting Goods

You probably have noticed that Christmas comes with New Year’s Resolutions, even if the new year is a week away. One resolution that people always have is to be healthy or to get stronger. This is why selling gym and sporting equipment is a good idea for Christmas dropshipping. 

Here are the products I recommend: 

• Dumbbells
• Barbell plates
• Yoga mats
• Small exercise machines
• Benches

I do not recommend selling huge machines, as they are already too expensive and a headache to ship. As always, a video is the best way to market this product. 

How will you make a video of these products? Most suppliers, by default, have a video for their marketing campaign. However, it is better if you create your own. I suggest that you shoot videos of people using the product—and the people must be strong and healthy.

This can be a tad expensive, I know. However, you can use AI tools to minimize your expenses. Yes, you can use AI to convert your images to videos. To learn more about these tools, please read our blog post:  Dropshipping With AI: Tips on the Best AI and How to Use Them in Dropshipping.

8. Health & Wellness

Health and wellness are niches about a person’s well-being and may overlap other niches like exercise and beauty. Just keep in mind that this has something to do with being healthy, not pretty or physically powerful. 

The products I suggest you sell are: 

• Food supplements
• Vitamins and minerals
• Treatment creams

Where would you find these products? Producers of these products are what we call white-label suppliers. They may also be private-label suppliers. 

In essence, they would manufacture these products for you and use your brand in the packaging. It would appear that it is your product. To know more about this type of dropshipping, please read our tutorial: White Label vs. Private Label - Ultimate Guide for Beginners.

Before you sell these products, please make sure that you read the laws of the food and drug authority or commission of the country where you want to ship the items. Some countries do not allow the importation of these items. 

To be on the safe side, I suggest that you look for a supplier who is located in your target country. It is a guarantee that they are producing food supplements that are compliant with that country’s laws. 

If you need more information on how to dropship health products, we have a blog post that will show you how to get started: Dropshipping Health Products - Suppliers, Products Ideas & Risks.

9. Pet Supplies

There is a wide selection of pet products that you can choose from. However, I suggest that you stick to pet toys and beds. Do not sell pet food or vitamins, as these products come with a liability. 

These are the products I suggest you sell: 

• Beds
• Toys
• Feeding dispensers with cameras
• Mini-cages or bags
• Hairbrushes and hygienic products

Should you choose this niche, my suggestion is to niche down. A customer is more likely to buy if your store looks like a professional one dedicated to the type of pet they have. 

What I mean is that if you sell pet products for dogs, stay within that niche. Do not add pet products for iguanas and fish. While adding cat products is also fine, I still highly recommend that you keep it to dogs only. 

It would be great if you have a dog so you can take videos and use them in your ads. The videos can look like user-generated content, and you no longer have to pay others to create a video for you. 

If you do not have a pet, you can work with an influencer, like a dog trainer or cat trainer, and ask them to give you a shoutout in one of their videos. 

10. DIY & Crafting 

One of the best gifts that parents can give to their children is art. During Christmas time, some buyers may think that the children already have enough toys. As such, their go-to alternative is crafts. 

• Ready-made arts and crafts that come in boxes
• Set of markers or painting kit
• Painting canvasses
• Watercolor
• Different types of rulers
• Colored papers

There are many things that children can do. In my observation, however, arts and crafts that come in boxes are the easiest ones to sell. These are products that come with pre-cut materials and instructions.

Best Christmas Dropshipping Suppliers

Christmas is a hectic season. Because of all the orders and activities in the shipping industry, you may find yourself facing a lot of problems. Examples of these are shipping delays, wrong products sent, and so much more. 

To avoid these problems, I suggest that you work with suppliers you can trust. Typically, you can only find these suppliers once you have worked with several of them. However, there is a faster way, and that is by using a dropshipping supplier and ordering system. 

The top ones that I recommend are:

• Spocket
• CJDropshipping
• SaleHoo
• Printify
• Dropified

I will discuss each one to give you an idea of which of them best fits your business needs.

1. Spocket – best for location-based suppliers

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Spocket is a dropship supplier system. Dropshippers can find suppliers here and import products to their stores with one click. Once an order comes in, you can process the order from the Spocket system—you no longer need to contact that supplier. 

Spocket Features

• Integration – you can integrate Spocket with several platforms. Some examples of these are BigCommerce, eBay, Amazon, Shopify, and WooCommerce. What this means is you can have multiple stores with only one ordering system. 
• Product Search – use Spocket to find winning products. The search results will show you the product cost, profitability, and other important business metrics. In addition, you can narrow your search base to filter, like the location of the supplier. 
• DropGenius – the system has a tie-up with a program called DropGenius. It is a dropshipping system powered by artificial intelligence. It will build a profitable dropshipping store for you on the Shopify platform. 

With Spocket, you can find suppliers you can trust. Each supplier has a review rating between one and five stars, which you can view. If a supplier has a poor rating, then you do not have to work with that supplier.

2. CJDropshipping – best for targeting the Asian market

CJDropshipping is a China-based online marketplace built for dropshippers. The suppliers that you will find here are in China. I can say that this is a great supplier database if you want to target the Asian market. 

CJDropshipping Features

• Integration – you can integrate CJDropshipping not only with Shopify and other American storefronts but also with Asian marketplaces like Lazada.
• Supplier Search – you can use the search bar to search for products. On top of that, if the product you are looking for is not in the system, you can send a request to the CJDropshipping team. They will look for a supplier for that product. If they succeed, you can post it in your dropshipping store, and they will take care of the ordering process. 
• Print-on-Demand – there is a dedicated portion of the site for print-on-demand dropshipping. It is where you can find jewelry items that you can dropship. It is not only jewelry that they sell but other products, too, like shirts, mugs, etc. 

CJDropshipping is an excellent Christmas dropshipping option if you want to penetrate the Asian market. For Western markets, there will be a delay in shipping. Most suppliers in CJDropshipping offer affordable shipping prices, but these can take 30 days to complete.

3. Salehoo – best if you want lots of suppliers 

SaleHoo is best for people looking for dozens, or hundreds, of suppliers. The company began as a supplier database but has not expanded to integrating its system with Shopify like Spocket does.  

SaleHoo Features

• Vetting System – each supplier has to pass a duration threshold of standard before they can display their items on SaleHoo. It means that you have a sense of security that these suppliers can be trusted. 
• Supplier Count – there are over 8,000 suppliers in the system. What this means for you as a dropshipper is that you can choose from hundreds of niches and product types. 
• Integration – you can integrate the SaleHoo system with your Shopify store. Recently, they also launched a program where you can automate your sales process. Once an order comes in, you no longer have to contact the supplier manually. 

SaleHoo also has a Market Research Labs feature. This is the part of the system where you can find products. Each thumbnail will show you basic product metrics. Once you do more research, you will see the sales trend of this product, and you can decide if it is worth selling.

In addition, you can also see several names of suppliers of the same product. It is now only a matter of choosing who among these is your preferred dropshipping partner. 

4. Printify – best for print-on-demand (POD)

Printify is one of the biggest POD systems in the world. On this site, you will find blank products that you can design online. You do not need to buy the product. Once ready, you can post the mock-up in your store and only order once you receive orders from your customer.

Printify Features

• Lots of Products – there are many products you can choose from, such as shirts, mugs, mats, mouse pads, and even electronics like Bluetooth speakers and wireless earbuds. 
• Integration – you can integrate Printify with Etsy, Shopify, WooCommerce, TikTok, amazon, and more. With only one system, you can sell on multiple sales channels. 
• Mock-Ups – you can create mock-ups of the products within the system. There is no need to use another software program. Recently, they have also introduced an AI that can generate mock-up images for you.  

Printify is one of the best dropship supplier systems I can recommend for Christmas dropshipping. The reason is that you can customize all the products found here. In addition, you can even customize your packaging, but that comes at a cost. 

5. Dropified – best for high-ticket dropshipping

Dropified is like Spocket, but it focuses on high-end products. There was a time when they used to sell food supplements too, but this seem to have stopped as it can no longer be accessed on their website. 

Dropified Features

• Automation – you can fulfill your dropshipping orders automatically. You just need to authorize Dropified to charge your credit card. Over time an order comes in, your supplier will get notified and process the order immediately. 
• Marketing – you can implement a buy-one-get-one promo without adding another software. The Dropified system can automatically buy these two items for you and send both to your customer even if the customer paid only for one item.
• Different Sources – most dropship supplier databases only have suppliers from AliExpress, mainly China. Dropified has suppliers from eBay and Amazon. You can link your dropshipping store with both eBay and Amazon and use these marketplaces as product sources. 

You can integrate Dropified with several platforms like Shopify, WooCommerce, BigCommerce, and GroooveKart. The website also offers tutorials on how you can succeed as a dropshipper. 

How to Market Your Dropshipping Products During Christmas

The Christmas season is one of the most competitive times of the year for dropshippers. It is like Black Friday and Cyber Monday. The good thing about Christmas is you have more time to market your products compared to the other two occasions. 

Below are some tips to improve your conversion rate during Christmas: 

• Offer discounts – all sellers offer discounts during Christmas. Site visitors will ignore your products and ads if you do not keep up with this practice.  
• Bundle your products – people want to save money. They want to extend the buying power of their budget. A bundled product, with a significant discount, works best for this season. For example, you can sell three toys for a lower price. This makes the bundle more attractive than selling each toy separately. 
• Work with influencers – you have to work with influencers who will showcase your product to their followers. There are many sites where you can find small and mid-sized influencers. Please note that on top of the product you will send them, you must also send them money. 
• Give adequate time for time-bound promotions – when offering time-bound promotions, give people adequate time to decide, like a week or so. For example, you can advertise your ad as early as the first week of December, but make sure that your discounts are offered for at least a week leading to December 23 or 25.  
• Use Facebook and other relevant social media channels – Facebook is where you will typically find your customers for Christmas, especially if your products are toys. You can also advertise on Instagram, revealing that your product has something to do with beauty and lifestyle. 

Marketing during Christmas is no different than any other season. It’s just that it is tougher to compete because the whole world celebrates this tradition. Because of this, you are in competition with other sellers no matter the target country (except strictly Islamic countries).

FAQ: Christmas Dropshipping

What is the best Christmas dropshipping product?

The best Christmas dropshipping products are toys. Children are the primary recipients of gifts during Christmas. 

What is the hardest thing about Christmas dropshipping?

The hardest thing about Christmas dropshipping is cut-throat competition. All businesses will do whatever they can to make a sale. 

What is the most successful Christmas dropshipping strategy?

The most successful strategy is influencer-based marketing. 

Is Christmas dropshipping a good idea?

Yes, you have to dropship at Christmas because it is a time when people are willing to spend money. 

Summary

Before you look for a Christmas dropshipping supplier, I suggest that you find winning products first. You can do this by using Dropship.IO. Here, you will see real stats about your competitors. On top of that, you can spy on them and assess what they do to be successful. 

Sign up for our 7-day free trial program and use the system to your advantage. Learn what products sell the most during Christmas before you pack your store with items!